One of the biggest opportunities presented by the emergence of IoT is the transformation of human lives and interactions with the environment around us. As homes are the most integral part of the environment, creating a home with smart connected devices and sensors provides an opportunity for our environment to be smart and responsive to our needs. The growth of the Home Automation Services is forecasted to be at 6 percent annual rate until 2020.
Smart Home services represent an attractive opportunity for telecom operators to expand services and revenue streams. This also plays into the strategy of content aggregation where everything from simple mobile connectivity to cable/satellite TV becomes a channel for aggregation and delivery of content and services. This enables higher stickiness, brand loyalty and Net Ads in a highly saturated market while increasing the ARPU.